Priceline's Stock Climbs, Despite Europe Crisis

Published August 9, 2013 at 1:35 PM EDT

Actor William Shatner, the "Priceline negotiator," is the face of Priceline. (Priceline)

Priceline.com, the U.S. online travel agency, has seen its stocks rise to near $1,000 — a record it set during the dot-com bubble of the 1990s.

Priceline purchased the Amsterdam-based Booking.com in 2005, and has relied on European hotel reservations for its growth.

This comes despite the tanking economies of some of the biggest European tourist destinations: Portugal, Greece, Ireland and Spain.

Guest

Marty Schenker, executive editor at Bloomberg. He tweets @mschenker.

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